AUTOMOTIVE

Bugatti and its global partners shape the future

Across a two-day immersive visit, participants explored the opportunities and priorities that will define Bugatti over the coming years

In June 2026, the global BUGATTI family once again came together, as the Bugatti team welcomed cherished partners from around the world to share in the brand's vision, celebrate its heritage, and shape its future.

That future is already taking shape in Molsheim, where the Tourbillon is undergoing intensive tests to be ready to soon enter production in Bugatti's new atelier. In La Manufacture – soon to be home to the production of the new era-defining Bugatti hyper sports car – partners from North America, the Middle East, Europe and Asia gathered alongside representatives from Bugatti, including Mate Rimac, CEO of Bugatti Rimac, Christophe Piochon, President of Bugatti, Hendrik Malinowski, Managing Director of Bugatti, and Frank Heyl, Director of Design at Bugatti, to preview what is on the horizon for the marque.

Across a two-day immersive visit, participants explored the opportunities and priorities that will define Bugatti over the coming years.

Beyond the walls of the new atelier, the Bugatti historic site came alive under the theme of ‘Été à la Maison Bugatti’, immersing guests in the spirit of a Bugatti summer through a celebration of its heritage, values and future.

Returning to Molsheim reaffirmed partners' connection to Bugatti's emotional and strategic home – the enduring heart of the marque, where every hypercar is brought to life and the brand continues to turn ambition into reality.

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